Invisible Influence

Invisible Influence ebook complet au format Pdf, ePub et Kindle. Invisible Influence de Jonah Berger, publié par Simon and Schuster le 2016-06-14 avec 576 pages. Invisible Influence est l'un des livres populaires de Business & Economics parmi de nombreux autres livres complets sur amazon kindle illimité, cliquez sur Obtenir un livre pour commencer à lire et télécharger des livres en ligne gratuitement dès maintenant. Obtenez plus d'avantages avec l'essai gratuit Kindle Unlimited, vous pouvez lire autant de livres que vous le souhaitez maintenant.

  • Invisible Influence

  • Auteur : Jonah Berger
  • Editeur : Simon and Schuster
  • Isbn Code : 1476759758
  • Genre : Business & Economics
  • Nombre de pages : 272
  • Date de publication : 2016-06-14
  • Évaluation des livres 4.5
    Par 38 lecteurs

Jonah Berger, the bestselling author of Contagious, explores the subtle, secret influences that affect the decisions we make—from what we buy, to the careers we choose, to what we eat—in his latest New York Times bestseller that is a “rare business book that’s both informative and enough fun to take to the beach” (Fortune.com). If you’re like most people, you think your individual tastes and opinions drive your choices and behaviors. You wear a certain jacket because you liked how it looked. You picked a particular career because you found it interesting. The notion that our choices are driven by our own personal thoughts and opinions is patently obvious. Right? Wrong. Without our realizing it, other people’s behavior has a huge influence on everything we do at every moment of our lives, from the mundane to the momentous. Even strangers have an impact on our judgments and decisions: our attitudes toward a welfare policy shift if we’re told it is supported by Democrats versus Republicans (even though the policy is the same). But social influence doesn’t just lead us to do the same things as others. In some cases we imitate others around us. But in other cases we avoid particular choices or behaviors because other people are doing them. We stop listening to a band because they go mainstream. We skip buying the minivan because we don’t want to look like a soccer mom. By understanding how social influence works, we can decide when to resist and when to embrace it—and learn how we can use this knowledge to exercise more control over our own behavior. In Invisible Influence, Jonah Berger “is consistently entertaining, applying science to real life in surprising ways and explaining research through narrative. His book fascinates because it opens up the moving parts of a mysterious machine, allowing readers to watch them in action” (Publishers Weekly).

Black magic. Telepathy. The Universal Mind. Such wonders are real, insists spiritualist Alexander Cannon in this 1933 tome, all manifestations of the invisible influence all around us. Subtitled "a story of the mystic Orient ...

GET BOOK

"Invisible Influence is a masterpiece in understanding the science of influence and how to take it from convincing to compelling. Kevin Hogan shows you in plain English how to understand, apply, and master the science of pers ...

GET BOOK

Learn how other people impact our behavior. Would you consider yourself to be a person who is easily influenced by others? Most of us would probably say no-- but we might be wrong! Invisible Influence (2016) explores the hidd ...

GET BOOK

NEW YORK TIMES BESTSELLER USA TODAY BESTSELLER NATIONAL INDIE BESTSELLER THE WASHINGTON POST BESTSELLER Recommended by Entertainment Weekly, Real Simple, NPR, Slate, and Oprah Magazine #1 Library Reads Pick—October 2020 #1 ...

GET BOOK

Data is fundamental to the modern world. From economic development, to healthcare, to education and public policy, we rely on numbers to allocate resources and make crucial decisions. But because so much data fails to take in ...

GET BOOK

Summary of Invisible Influence by Jonah Berger | Includes Analysis Preview: Invisible Influence by Jonah Berger is a close examination of the psychology behind behavioral decisions related to identity and branding. Many decis ...

GET BOOK

The hidden brain is the voice in our ear when we make the most important decisions in our lives—but we’re never aware of it. The hidden brain decides whom we fall in love with and whom we hate. It tells us to vote for the ...

GET BOOK

The New York Times bestseller that explains why certain products and ideas become popular. “Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” —Daniel Gilbert, author of the b ...

GET BOOK

"The Invisible Lodge" by Jean Paul (translated by Charles Timothy Brooks). Published by Good Press. Good Press publishes a wide range of titles that encompasses every genre. From well-known classics & literary fiction and non ...

GET BOOK

A gentle story that teaches how small acts of kindness can help children feel included and allow them to flourish, from esteemed author and speaker Trudy Ludwig and acclaimed illustrator Patrice Barton. A simple act of kindne ...

GET BOOK

SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more pro ...

GET BOOK

The author of the bestselling You Are Not So Smart shares more discoveries about self-delusion and irrational thinking, and gives readers a fighting chance at outsmarting their not-so-smart brains David McRaney’s first book ...

GET BOOK

In 2016, the striking electoral success of the UK Vote Leave campaign and Donald Trump’s presidential bid defied conventional expectations and transformed the political landscape. Considered together, these two largely unpr ...

GET BOOK

This inspirational New York Times bestseller chronicles the lifelong friendship between a busy sales executive and a disadvantaged young boy, and how both of their lives were changed by what began as one small gesture of kind ...

GET BOOK

A steady best-seller and The Invisible String is reaching all over the World! OVER 400,000 copies sold! "That's impossible", said twins Jeremy & Liza after their Mom told them they're all connected by this thing called an Inv ...

GET BOOK

Build a High-Impact, Low-Hassle Digital Sales Prospecting System That Works! Hate cold calling? Stop doing it! Build a supercharged, highly automated digital sales prospecting system that attracts more qualified leads, shorte ...

GET BOOK

#1 NEW YORK TIMES BESTSELLER ONE OF BARACK OBAMA'S FAVORITE BOOKS OF THE YEAR NAMED A BEST BOOK OF 2020 BY THE NEW YORK TIMES * THE WASHINGTON POST * NPR * PEOPLE * TIME MAGAZINE* VANITY FAIR * GLAMOUR 2021 WOMEN'S PRIZE FINA ...

GET BOOK

Reading this book will make you less sure of yourself—and that’s a good thing. In The Invisible Gorilla, Christopher Chabris and Daniel Simons, creators of one of psychology’s most famous experiments, use remarkable sto ...

GET BOOK

A prescient warning of a future we now inhabit, where fake news stories and Internet conspiracy theories play to a disaffected American populace “A glorious book . . . A spirited defense of science . . . From the first page ...

GET BOOK